Whatever business you are in, a successful website will be one that effectively represents your brand online, one that takes its users on a journey through to a sale.

What makes a successful website.

Everyone will define success differently, but for us, a successful website will achieve the following

  • effectively represent your brand online
  • attract and engage audiences
  • convert those audiences into leads

We see so many websites that fulfill the first item but fail to address the second two and that is where we differentiate ourselves from many of our competitors – we create and market websites with the ultimate aim of generating business for you.

How do we do this?

We apply our inbound methodology to the websites we create.

We work with you to profile your customers and your competitors, to establish what their needs and requirements are. Sitemaps and wireframes are then created to plot each of your visitor journeys through the website, establishing key conversion points along the way. We research the key search terms that your customers will use to find you and formulate a content plan to feature those terms in the most appropriate places.

If you engage with our inbound marketing services, our inbound team will get involved at this point to take your content plan and build an inbound strategy around it to attract customers to your website.

Once the siteplan and wireframes are done it is over to our team of web designers. They will take your brand guidelines and create stunning designs for your new website that sit perfectly with your brand.

If you need a new brand, or if the audience research suggests it’s time to refresh your identity we have brand consultants and logo designers who can help.

Website coding

We offer three different types of websites to cater for a variety of business needs

Wordpress-websites

WordPress

If you need a simple website that you can update yourself we would recommend a WordPress platform.

The design would be unique to you but the background content management would be handled by WordPress which is an  opensource system that we install on your webspace.

WordPress websites are hugely effective as they address many of the mechanics of SEO all in one place, are easy to use are very cost effective.

ApplicationWebsites

Application websites

Our bespoke application websites are for businesses looking for a bespoke look and feel but also unique custom coded functionality.

These might be websites that sell goods and services or offer online bookings, product warranties or that integrate with in-house customer relations management (CRM) systems.

Websites of this type are built on our own custom built platform.

Hubspot COS

Hubspot COS

As Hubspot partners we have a unique knowledge of the Hubspot COS (content optimisation system).

Websites built on this platform have a bespoke look and feel with the benefit of content management and content optimisation all in one package.

You can plan and deliver your online marketing, update your content, optimise for SEO and monitor enquiries and leads all in one cloud based system.

Mobile optimisation

To ensure that your website gives your audience the very experience on whichever device they choose we build all our sites on a responsive structure. To find out more about mobile optimisation head over to our blog.